How to Be a Smarter Investor in Uncertain Times

In a perfect world, logic would always guide our financial decisions. Emotions wouldn’t come into play.

But we don’t live in a perfect world. Far from it.

Shockingly as much as 95% of our purchase choices are made subconsciously, driven by our emotions—as little as 5% are based in logic (and that’s when we’re in a good headspace and feeling comfortable and secure).1

Your brain will make you want to react quickly to protect yourself and avoid the pain you anticipate from potential losses.2

Ironically, these instincts often make things worse. Emotional reactions can lead to poor choices and the losses you were trying to avoid in the first place.3

The best way to avoid letting your hardwired biases take over? Use these strategies. They can help you fare better in any crisis. They may even make you a savvier investor.

Not receiving our newsletter? Get insightful info on finances and more in your inbox every month with the Visual Insights Newsletter

By submitting your personal information, you consent to be contacted by a financial professional regarding your financial strategy for retirement.

6 Keys to Make You a Smarter Investor

"We can't foresee or control downturns or upswings. We can only control our mindset, our emotions, and our financial choices."

Financial Lesson: Keep Your Cool & Focus on the Long Game When Crisis Strikes

Markets and economies are never predictable or under our control. We can’t foresee or control downturns or upswings. We can only control our mindset, our emotions, and our financial choices.

That’s easy to lose sight of during periods of economic uncertainty and financial stress.

But, if you can focus on the long game and improve your mental game, you’ll come out stronger and more prepared.

That can make you less vulnerable to hardwired human biases and help you make better financial decisions, no matter what the markets are doing.

As a financial professional, one of my most important jobs is to help you become a smarter, more capable investor. That involves using behavioral finance to help you learn more about how you see finance and improve your financial behaviors.

I’m also here to be an objective accountability partner. I talk my clients through emotional decisions, and I can be an important voice of reason and calm when markets are turbulent and it feels like the sky is falling.

If you’re curious about behavioral finance—or if you need a sounding board for a financial decision—I’m here for you. Don’t hesitate to call me at (844) 227-5766.

I’d be happy to answer your questions and share some more advice.

Carl Carlson, CEO & Founder Carlson Financial

P.S. Sign up for my emails to continue the conversation. My subscribers get my best insights!

# (844) 227-5766 @ Email Me W Visit Website

Not receiving our newsletter? Get insightful info on finances and more in your inbox every month with the Visual Insights Newsletter


By submitting your personal information, you consent to be contacted by a financial professional regarding your financial strategy for retirement.